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Posted by: DCA Admin
You may think LinkedIn advertising has to cost money but the platform also offers a wealth of ways to promote your business or services which […]
LinkedIn advertising: Seven free ways to boost your reach
Not many businesses can survive without using social media in today’s world. Whether it’s to increase brand recognition, make sales and reach new customers or […]
Six ways to help build a social media presence for your brand
Regularly posting SEO-friendly blog content can make a big difference to how well your entire website performs. Here are some basic principles you can follow […]
Writing an SEO-friendly blog: seven steps to better content
It shouldn’t be a surprise to hear that video is by far the most engaging type of social media content. According to InVideo, video content is […]
Why video is the most engaging type of social media content
While PR practice has changed dramatically over the last few decades, storytelling remains at the heart of what we do. Humans have always used stories […]
The power of storytelling in your PR strategy
On the face of it, 2021 is starting to look very similar to 2020. In the midst of another national lockdown and with people once […]
Five ways to take a fresh approach to your communications in 2021
The festive season has crept up on us again, which means it’s time to plan some Christmas content for your social feeds over the holidays. […]
What should I do with my social media feeds over the holidays?
Thought leadership is a key element of many companies’ PR strategies, but what should you consider when sharing your expertise during the COVID-19 pandemic? While […]
Thought leadership during the COVID-19 pandemic
Since the outbreak of COVID-19, the way in which people are consuming media has changed. There’s been a surge in the usage of streaming services, […]
Changing media consumption habits: should businesses adjust their comms strategy during the COVID-19 crisis?
Our most recent work experience placement saw DCA host Saltash sixth form student Jenny John. Jenny sought us out because she’s keen to pursue a […]
Why I chose PR